Two Sides Launches New Global Anti-Greenwash Initiative

Neil Skelton

New research, commissioned by worldwide lobbying organisation ‘Two Sides’

New research, commissioned by worldwide lobbying organisation ‘Two Sides’, has revealed that major global corporations are still using inaccurate and misleading environmental claims to encourage consumers to ‘go paperless’ and switch from paper-based to digital communication.  This is despite legislation being introduced by the advertising standards authorities to protect the consumer from being misled.

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